Getting a website is not as daunting as it once was. With better technology and squillions of free tools it’s faster, easier and cheaper than ever. Free tools like this one are so valuable it not funny!

I believe that for something to be REALLY profitable it must be measurable. If you had a sales team you would test and measure their progress to see if they’re doing their job. Same goes for your website.

Knowing where people are spending most their time on your site and for how long is GOLD.

Google Analytics is free and a very good statistics system. It will tell you if you’re site is working for you or costing you.

GO SET UP YOUR GOOGLE ANALYTICS FOR FREE HERE

It’s also easy to install if you have a website built in Wordpress.org. I’ve even inserted a video here from wordpress.tv (THE place online to get cool videos about how to do stuff in wordpress.

SIDE NOTE: wordpress.tv is another reason we (Big Fish / WebChik) build all our websites with a wordpress platform now… becasue its so well supported on the net, with videos like these, that it makes is SUPER easy to update your site yourself.

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